Fans give more than money.
Loyalty tools count purchases.
In the product
- Missions, predictions, quizzes and check-ins earn points
- Referrals pay both the member and the friend
- The shop is where points are spent, not where they start
Our approach
We started from fans, not from points.
Ten questions about real fans. Ten answers built into the product.
A season, not an endless table.
Points that pile up forever stop meaning anything, and a ranking led by the same names since day one discourages everyone else.
In the product
- Seasons with dates, levels and a final ranking
- A personal season wrap to share at the end
- The season score turns into spendable points when it closes
Spending should never cost you your rank.
If treating yourself in the shop makes you drop down the leaderboard, members stop spending, or stop playing.
In the product
- Spendable points for the shop
- A separate season score for status and rankings
- Each brand gives both its own name
Newcomers need a race they can win.
A fan who joins in week ten should not face a mountain.
In the product
- A rookie board for new members' first days
- A new sprint every week
- Friends and private leagues, and a separate ranking for predictions
Quality beats volume.
Unlimited posting turns a community into spam.
In the product
- Daily limits per mission and for the whole programme
- A weekly bonus for doing different missions
- Extra points as a post collects likes, and your team's review when you want one
Together counts too.
Fandom is a group feeling.
In the product
- Community goals with one shared reward
- Team battles where the winning side is rewarded
- Friends and leagues inside the same space
Your fans, your words.
A football club does not speak like a beauty brand.
In the product
- Your names for missions, rewards, points, levels and members
- Your colours, fonts, corners and logo
- Twenty-five modules you switch on or off
Fair play, without spying.
Abuse is real, and so is the temptation to track everything.
In the product
- No device fingerprinting, no covert tracking
- No automatic bans and no decision left to AI alone
- Every change and export in an audit log
Members own their data.
Fans trust a brand with their name, their posts and their time.
In the product
- Download a copy of their data from their profile
- Ask for deletion from their profile
- Two-step sign-in required for every administrator
No tokens. No crypto.
Rewards are rewards.
In the product
- Points cannot be bought or sold
- Rewards are products, experiences and access
- Nothing a fan has to buy to take part
Who's behind FAN/IP
Built by a fan, for fans. With brands in mind.
Alexis Collin
Founder · French, based in Germany
A sport and esport fan first. Those worlds move fast and live on the fan experience, so I learned what fans love and what they skip. Working with brands in the US, France and Germany, some far from the stadium like skincare, taught me what brands actually expect. FAN/IP is built by a fan, for fans, with the brand's interest at heart: everyone wins.
Next
See the principles at work.
Browse all fifty features and play a member's season, or see how FAN/IP compares with the tools brands already use.